Selling Through A Slump: An Industry-by-Industry Playbook

May 1, 2009 - Mike Wise, IdeaStar’s expert at all things Web when it comes to insurance, is a contributor to the newly released eBook, Selling Through A Slump: An Industry-by-Industry Playbook. The book features selling tips from 11 industry experts for various markets, including accounting, retail, law, technology, manufacturing, media, health care, public and services.  Mike’s focus is Selling for Insurance Agents.

“I provide 10 Must Do’s for contemporary agents, most of which revolve around the Web and the use of all the new social media outlets available.  This includes blogging, and the use of Facebook, Linkedin, Twitter and other sites,” Mike said.  “It is so important in this economic climate that those selling insurance understand and make the most of these new tools.  They must be able to meet their potential customers where they are.”

The eBook is published by The Customer Collective, an Online Community for Sales and Marketing Executives.  Get access to exclusive tips on how to sell in a recessionary market. Download the eBook for free.  It’s billed as a Guide by Salespeople for Salespeople on How to Sell Your Way to Recovery.

Network with Mike on LinkedIn, follow him on Twitter, or learn more at his industry-leading blog, InsuraTech.

Find out how IdeaStar Inc. can make the Web work for your company or organization. Call IdeaStar VP of Insurance Technologies Mike Wise at 800-766-2635 ext. 116, or contact IdeaStar.