IdeaStar Announces Four New Insurance Clients for 1st Quarter 2007

April 5, 2007 - IdeaStar Inc. is pleased to announce the following new insurance clients for first quarter 2007:

• United American, of McKinney, TX, a division of Torchmark Corporation (NYSE:TMK) 
• Insurer's Administrators Corp., of Phoenix, AZ, a division of Independence Holding Company (NYSE: IHC)
• Insuranti Inc., of Cleveland, OH
• World Insurance Co., of Omaha, NE, a subsidiary of American Enterprise Mutual Holding (AEMHC)

IdeaStar is at the forefront of the insurance automation revolution. Together with our clients we received several national awards for our work in insurance, including a three-time A. M. Best E-Fusion award finalist and as a Best of PIMA award winner. Our clients include many national and publicly-traded insurance companies including:

• Universal American Financial Corp. of Rye Brook, NY (NASDAQ:UHCO)
• WellCare Health Plans, Inc., of Tampa, FL (NYSE: WCG)
• Nationwide Health Plans, of Columbus, OH, (NYSE: NFS)
• An insurance/financial institution based in Connecticut which wishes to remain anonymous

To learn more about IdeaStar and our insurance services contact Mike Wise at 1-800-766-2635 ext. 116